User Experience Design of Financial Big Data Platform System
The "Big Data Financial Platform" is a visualization platform designed for financial professionals, integrating GDP trends, industry rankings, and regional data to provide real-time economic insights. Featuring a dark sci-fi UI and responsive layout, it enhances professionalism and cross-device usability.
Category:
website Mobile App
Release date:
Mar 15, 2025
Client:
Financial Clients
Design Challenges
Challenges include managing vast data volumes to avoid interface clutter, ensuring usability for non-technical users, balancing aesthetics with functionality, and optimizing interaction speed and navigation for complex charts.
Solutions
A modular layout with customizable panels and interactive elements like hover tips and filters was implemented. High-contrast colors and animated feedback optimize the UI, while quick navigation and search integration ensure a 5-second load time, with accessibility features included.
Results
NPS increased from 65 to 92, average session time rose 35% to 5.5 minutes, bounce rate dropped 28%, and interaction completion rate reached 95%. It identified 1,379 investment opportunities, reduced decision time by 40%, and boosted annualized returns by 7%.
